
Quick answer
Puma LaMelo Ball LaFrancé Airbrush by Puma retailed for $110. The current resale price is $189, 72% above retail. The lowest live ask is $156 on GOAT.
- Retail
- $110
- Current Resale
- $189
- Release
- June 6, 2025
- Last updated
- July 9, 2026
Puma · 311700-01

Puma LaMelo Ball LaFrancé Airbrush by Puma retailed for $110. The current resale price is $189, 72% above retail. The lowest live ask is $156 on GOAT.
Recent LaFrancé colorways resell for an average of +7% versus retail. Here is how comparable releases are trading now — a useful reference for where this pair's resale value may settle.
| Colorway | Retail | Resale | vs Retail |
|---|---|---|---|
| Puma LaMelo Ball LaFrancé RNR Ultra Blue | $125 | $184 | +47% |
| Puma LaMelo Ball LaFrancé Amour Black | $110 | $121 | +10% |
| Puma LaMelo Ball LaFrancé Amour 3x Black | $110 | $97 | -12% |
| Puma LaMelo Ball LaFrancé Mother's Day | $110 | $90 | -18% |
Resale figures reflect recent sales tracked across StockX, GOAT, and eBay.