Jordan 4 Retro What The
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Quick Answer
Across sizes, the Jordan 4 Retro What The averages about $344 on the resale market. Your size may cost more or less.
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Live Resale Prices
The lowest ask on each marketplace right now — usually an odd size. Most sizes trade around $344; see prices by size below.
Each card is that marketplace's lowest ask across all sizes — your size may cost more. See prices by size below.
About This Shoe
Updated Aug 4, 2026
Released in November 2019, the Air Jordan 4 Retro SE 'What The 4' takes the original four colorways of the Air Jordan 4 and combines them in a 'What The' format that has been seen on several Nike silhouettes. This original color palette is realized on the entire shoe, with the beloved Varsity Red, Cement Grey and Military Blue that Jordan 4 fans recognize and love. The discordant aesthetic works across the leather uppers, signature lacing wings and Jumpman logos on the tongue and heel to create something familiar yet new.
Release Details
Release Date
November 23, 2019
Retail Price
$215
Colorway
White/Military Blue/Fire Red/Tech Grey
SKU
CI1184-146
Gender
unisex
Silhouette
Air Jordan 4
Price Analysis
The Jordan 4 Retro What The in the "White/Military Blue/Fire Red/Tech Grey" colorway is a retro release from Jordan. It released on November 23, 2019.
The Jordan 4 Retro What The is currently trading at $344 on the resale market, a 60% premium over its $215 retail price. Prices have been stable. Our model projects values around $389 over the next 30 days. SneakerPing's Worth It Score rates this shoe a 6.5 out of 10 — "Good".
As of September 17, 2026, the Jordan 4 Retro What The averages $344 across sizes on StockX, GOAT and eBay - 60% above its $215 retail price. The shoe recorded 34 sales in the last 30 days.
Price History
Daily resale prices for the Jordan 4 Retro What The through September 17, 2026, down 51% across 27 daily observations.
Daily resale price, averaged across sizes.
Price Forecast
Our 30-day outlook: prices look likely to stay stable (Medium confidence). Current model estimate $389. Forecast generated on August 4, 2026.
That is our forecast for this shoe overall, averaged across sizes, not a price for one size. Your size can land above or below it.
Prices by Size
| Size | StockX | GOAT | eBay |
|---|---|---|---|
| 7 | — | — | $454 |
| 7.5 | — | — | $455 |
| 8 | — | — | $360 |
| 8.5 | $300 | $305 | — |
| 9 | $319 | $228 | — |
| 9.5 | — | — | $240 |
| 10 | — | — | $350 |
| 10.5 | — | — | $275 |
| 11 | — | — | $392 |
| 11.5 | — | — | $330 |
| 12 | — | — | $400 |
| 12.5 | $594 | $429 | — |
| 13 | — | — | $335 |
| 14 | $392 | $394 | — |
| 15 | — | — | $267 |
| 16 | $495 | $301 | — |
Air Jordan 4s run true to size. The fit is slightly roomy, so sizing down half is an option for a snugger feel.
More Jordan 4 Releases
How other Air Jordan 4 colorways are performing
Recent Air Jordan 4 colorways resell for an average of +18% versus retail. Here is how comparable releases are trading now — a useful reference for where this pair's resale value may settle.
| Colorway | Retail | Resale | vs Retail |
|---|---|---|---|
| Jordan 4 Retro SE Sashiko | $215 | $390 | +81% |
| Jordan 4 Retro Fossil (Women's) | $190 | $250 | +32% |
| Jordan 4 Retro White Thunder | $215 | $282 | +31% |
| Jordan 4 Retro White Lemon Pink (GS) | $140 | $128 | -9% |
| Jordan 4 Retro Military Black (TD) | $70 | $64 | -9% |
| Jordan 4 Retro Black Cat (2025) (PS) | $105 | $87 | -17% |
Resale figures reflect recent sales tracked across StockX, GOAT, and eBay.
Frequently Asked Questions
How much is the Jordan 4 Retro What The reselling for right now?
The Jordan 4 Retro What The averages about $344 across sizes on resale platforms like StockX and GOAT. That is a 60% premium over the $215 retail price.
When did the Jordan 4 Retro What The release?
The Jordan 4 Retro What The originally released on November 23, 2019 at a retail price of $215.
Is the Jordan 4 Retro What The worth buying?
SneakerPing rates the Jordan 4 Retro What The a 6.5/10 — "Good". Check current market prices before committing.
Where can I buy the Jordan 4 Retro What The?
The Jordan 4 Retro What The is available on resale platforms including StockX, GOAT, and eBay. If restocks occur, check the Jordan website and authorized retailers.
What sizes does the Jordan 4 Retro What The come in?
The Jordan 4 Retro What The is typically available in men's US sizes 4–18, with select colorways also releasing in women's and grade school sizing. Size availability varies by retailer, so check StockX or GOAT for current stock.
What will the Jordan 4 Retro What The resale price be in 30 days?
SneakerPing's pricing model projects the Jordan 4 Retro What The to trade around $389 over the next 30 days. Market conditions appear stable at this time. That projection is for the Jordan 4 Retro What The overall rather than for a single size, and it is based on historical sales data and current market signals. Your size may land above or below it.
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