New Balance 550 White Cobalt Blue
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Quick Answer
Across sizes, the New Balance 550 White Cobalt Blue averages about $92 on the resale market. Your size may cost more or less.
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Up 22% this month. Set your target and get alerted the moment it dips.
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Live Resale Prices
The lowest ask on each marketplace right now — usually an odd size. Most sizes trade around $92; see prices by size below.
Each card is that marketplace's lowest ask across all sizes — your size may cost more. See prices by size below.
Release Details
Release Date
January 1, 2024
Retail Price
$110
SKU
BB550SWC
Gender
men
Silhouette
new balance 550
Price Analysis
The New Balance 550 White Cobalt Blue is a New Balance release. It released on January 1, 2024.
The New Balance 550 White Cobalt Blue is currently trading at $92 on the resale market, about 16% below its $110 retail price — an opportunity for buyers. Prices have been stable. Our model projects values around $61 over the next 30 days. SneakerPing's Worth It Score rates this shoe a 5.8 out of 10 — "Good".
As of September 14, 2026, the New Balance 550 White Cobalt Blue averages $92 across sizes on StockX, GOAT and eBay - 16% below its $110 retail price.
Price History
Daily resale prices for the New Balance 550 White Cobalt Blue through August 14, 2026, up 22% across 2 daily observations.
Daily resale price, averaged across sizes.
Price Forecast
Our 30-day outlook: prices look likely to stay stable (Medium confidence). Current model estimate $61. Forecast generated on July 28, 2026.
That is our forecast for this shoe overall, averaged across sizes, not a price for one size. Your size can land above or below it.
Prices by Size
| Size | StockX | GOAT | eBay |
|---|---|---|---|
| 6.5 | — | $272 | — |
| 7 | — | $2,454 | — |
| 7.5 | — | $104 | — |
| 8 | — | $84 | — |
| 8.5 | $85 | $93 | — |
| 9 | $135 | $109 | — |
| 9.5 | $196 | $73 | — |
| 10 | — | $713 | — |
| 10.5 | $166 | $144 | — |
| 11 | $104 | $79 | — |
| 11.5 | $73 | $187 | — |
| 12 | — | — | $80 |
New Balance 550s fit true to size. The fit is roomy enough to accommodate most foot widths.
More New Balance 550 Releases

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April 16, 2025

New Balance 550 Golf SL White Green Black
April 16, 2025

New Balance 550 Sea Salt Light Chrome Blue (GS)
April 16, 2025

New Balance 550 Sea Salt Reflection Team Red
April 13, 2025

New Balance 550 Sea Salt Reflection Midnight
April 13, 2025
Frequently Asked Questions
How much is the New Balance 550 White Cobalt Blue reselling for right now?
The New Balance 550 White Cobalt Blue averages about $92 across sizes on resale platforms like StockX and GOAT.
When did the New Balance 550 White Cobalt Blue release?
The New Balance 550 White Cobalt Blue originally released on January 1, 2024 at a retail price of $110.
Is the New Balance 550 White Cobalt Blue worth buying?
SneakerPing rates the New Balance 550 White Cobalt Blue a 5.8/10 — "Good". With prices currently below retail, this is a particularly strong opportunity for buyers.
Where can I buy the New Balance 550 White Cobalt Blue?
The New Balance 550 White Cobalt Blue is available on resale platforms including StockX, GOAT, and eBay. If restocks occur, check the New Balance website and authorized retailers.
What sizes does the New Balance 550 White Cobalt Blue come in?
The New Balance 550 White Cobalt Blue is typically available in men's US sizes 4–18, with select colorways also releasing in women's and grade school sizing. Size availability varies by retailer, so check StockX or GOAT for current stock.
What will the New Balance 550 White Cobalt Blue resale price be in 30 days?
SneakerPing's pricing model projects the New Balance 550 White Cobalt Blue to trade around $61 over the next 30 days. Market conditions appear stable at this time. That projection is for the New Balance 550 White Cobalt Blue overall rather than for a single size, and it is based on historical sales data and current market signals. Your size may land above or below it.
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